Senior Marketing Intelligence Engineer
Company: VirtualVocations
Location: Knoxville
Posted on: November 1, 2024
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Job Description:
A company is looking for a Senior Marketing Business
Intelligence Engineer, Measurement Strategy & Marketing
Performance.
Key Responsibilities
Define the measurement approach for marketing campaigns in
collaboration with Campaign Managers and Strategy roles
Execute testing efforts to improve the effectiveness and efficiency
of marketing strategies across customer segments
Conduct performance measurement of campaigns to assess their
effectiveness in meeting business objectives
Required Qualifications
Bachelor's degree in marketing, business, finance, analytics, or a
related field
5+ years of experience in marketing performance measurements
2+ years of project leadership experience
Experience with business intelligence platforms (e.g., Tableau,
Power BI)
Progressive levels of responsibility within a fast-paced marketing
environment
Keywords: VirtualVocations, Kingsport , Senior Marketing Intelligence Engineer, Engineering , Knoxville, Tennessee
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